A recent Inside Facebook article has highlighted that Facebook now has 326 million active users, with Europe making up for a third of this number. In England alone there are now 22 million users which equates to 37% of the population.
“The United Kingdom gained the most new users of any European country last month, with 1.98 million new people using the site. It continues to be the single largest country for Facebook on the continent”
Here at Sign-Up.to we believe Facebook is extremely important for marketing a business. We’ve recently launched the new Share section, where we will be adding a Facebook feature soon. This emphasises the importance of social media and what it can do for your business. Facebook allows you to create fan pages, events and advertise your business on a personal level. It can be used to engage with fans, rather than advertise to them.
As mentioned in a previous article, web advertising has surpassed TV advertising spend in the UK. Along with these new growth figures, it emphasises that targeting your customers through the internet and social media sites like Facebook can really make a difference and enable you to reach a larger audience.
If you’d like further information about social media and what it can do for your business, please get in touch with us.