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Themes icon

Theme your emails with global and local styles

You may have noticed when in the email editor the ‘themes’ icon at the top…

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Email essentials. 4 steps to success

In this post, I’ll show you how you can grow your business using our email…

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Get ready for GDPR

GDPR for email marketers

GDPR is coming. Here’s a handy 20 point summary of how GDPR is likely to affect…

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Legal, ‘must-have’ and ‘yes please’ email marketing features

What do you need? Tick ‘yes’ to each of these items and you’re definitely on…

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5000 subscribers

Are you in the 5,000 club? The benefits…

5,000 email subscribers is something of a threshold. Of course you only need 1 email…

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Email marketing – do you survive or thrive?

What’s the difference between surviving as an email marketer and truly thriving? Here are 6…

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Remail

Email. Remail.

It’s sometimes called return emailing or remailing. It’s when you give your original campaign a…

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Engagement

It’s Valentine’s day. Let’s get engaged!

She loves me. She loves me not… measuring opens and clicks is a good start…

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DKIM

DKIM – email security, delivery and brand experience

SMTP, that’s the ‘Simple Mail Transfer Protocol’ that is used for email transmission, allows any…

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2017 Benchmark report

2017 email marketing benchmarks – the headlines

It’s that time of year again – we’ve just published our latest (2017) study on…

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2017 diary dates

Discovery mornings. Lunchtime webinars. Training Afternoons

Email Marketing Discovery Mornings Discovery Mornings are a guided tour through a range of best-practice topics…

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SPF

Sender ID, SPF and DKIM

As a legitimate email marketer, Sender ID, SPF and DKIM should be of interest to…

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Create a form with multiple list options

Did you know? You can create a subscription form with multiple attached lists. It’s perfect for…

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Nesting components

Handy design tip – nesting components

Nesting components is a great way to build more complex structure and styling into your…

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Audience insights overview

Beyond the click… Audience Insights

Tracking subscriber engagement with your campaigns is good – but what happens next? Chances are your…

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Rundown report

The Rundown Report: Fake news stories, Super Mario and more!

Another week has flown by, so let’s catch up on three stories that caught our…

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Webinars

Friday lunchtime webinars are here

Join us every other Friday in 2017 for some bite-sized chunks of email marketing wisdom…

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Emails. Short or long?

Short! . . . . . I’ll be honest. I was tempted to end this…

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