Pinterest gets even smarter with your interests

1 minute read

Yesterday Pinterest began rolling out a sneak preview of Interests, aimed at helping you find the Pins you’re most interested in.

As an example, this is how my Interests page looks:

Pinterest interest

Pretty spot-on, considering my most recent Pins. Plus, clicking through to any of those areas then displays a vast array of related Pins.

Whether you’re a fan of Pinterest or not, hats off to them for their search tools. Before this update they had a handful of boards and a search bar – all useful, but this feels much, much smarter. From searching for tip-top marketing ideas to holiday destinations and interior design projects, Pinterest is an extremely valuable site for both marketers and the individual.

Pinterest search

Find out more on how to give your new Interests page a try over here.

It’s going to be an interesting year…