At Sign-Up.to we’re committed to constantly improving and evolving our online marketing platform to ensure that our users get the best marketing tools and user experience possible. We’ve got a crack team of Engineers in-house who develop and produce all the technology that makes our platform shine, and boy do we keep them busy! We’ve got a whole host of exciting feature developments coming to all Sign-Up.to accounts over the next few months and we wanted to give you a sneak peek of what’s coming your way.
We’re upgrading Marketing Automation to make it more powerful than ever
Now I’m sure you already use our industry leading Marketing Automation tools in a variety of ways, but if you’re not familiar with them, Marketing Automation sits under the Send tab in your account. Currently you can do things like send a subscriber a birthday message, automatically send a follow up email to anyone who’s opened a campaign, or get a notification when a subscriber clicks on a particular link in your campaign (to name just a few!). We’re adding a new event to the mix (when a subscriber is added to a list), some new actions (add, copy and move to a list), and also some new action timing options that give you more control than ever when automating your marketing.
We’re building a brand new Dashboard to help guide you through the permission marketing cycle
We know that not everyone’s an expert when it comes to online marketing, and we also know that your Sign-Up.to account has more features than you can shake a stick at. We’re now on a mission to help you get more from your account, quicker than ever before, so our brand new Dashboard will guide you through each stage of the permission marketing cycle for each of our channels: email, mobile and social. It will take you on a journey of clear, simple steps to get your marketing off to a flying start. Even if you’re a Sign-Up.to veteran, there will be some exciting things for you too, including some new and improved campaign and account statistics available to see the moment you log in.
We’re revamping Collect to make your list management easier than ever
Last year it was the cutting edge new Share section that took our social media offering to the next level, the year before that it was our revolutionary new Create section that moved our application forward in strides. This is the year of Collect, and oh are we excited about this one! While the details are top secret for the moment, we can whet your appetite by revealing we’ll be giving you some brand new tools for creating data capture forms, an innovative new centre for controlling your SMS marketing and some amazing, easy to use list and subscriber management functionality.
Keep your ears to the ground for more updates on when each of these exciting features will be coming your way. I’ll be announcing the first of these launches very soon!