From zero to 1.3M subscribers – how Prezzo use Sign-Up.to

1 minute read

While we could talk until we’re blue in the face about our services, we think it’s much better to let our customers tell the story – and the lovely team at Prezzo have shared their thoughts in our very first video case study.

Prezzo restaurants have around 220 outlets up and down the UK, spanning four brands. They’ve been with Sign-Up.to for nearly five years and have seen their email subscriber base grow to 1.3 million subscribers. In this video their Marketing Director, Christian Poole, talks about our Managed Marketing Services offering and the benefits it’s given them.

Are you in the restaurant industry and wondering how your email marketing stacks up against Prezzo? Our 2014 UK benchmark report reveals that the average open rate for the industry was 25.7%, and 2.44% for clicks.

If you need any guidance with your email marketing, or you’re in search of a managed service, drop me an email and I’d be happy to discuss your requirements.