Creating email campaigns has never been easier. Here’s the first of 3 blog posts which explore some of the key features of the brand new Sign-Up.to email editor.
First – a step back. If you’re a Sign-Up.to customer and you’ve logged in over the past few days you may have noticed the change! In the ‘create’ section – where you create your email campaigns – you’ll now find the new editor. Just click on the ‘Email editor’ graphic and you’re in.
OK, so in my last post I said it was ‘goodbye to templates’. Well that’s not entirely true. Click yourself into the new email editor and what do you see? Ah, Templates! Yes, although the new editor has all the tools you need to build your own templates we still thought you might like a helping hand – so we built a few of the most common layouts for you. If you like one of these, click it and off you go.
In fact templates, are still a central part of the new editor – they are how to be consistent and efficient, but the difference is that you now have the ability to create your own – you’re no longer limited just by those pre-built in the library.
So welcome to ‘Components’. Components are the underlying technology that allows you to create layout structure freely. Components are simply blocks of content, like text and graphics – they are the building blocks of your design. To create structure you simply select the type of component that you want for any given section of your email and drag and drop it into your layout. You can mix and match components and move and copy them as you wish. Essentially you are in complete control of how each section will look and behave.
Even if you select one of the already built templates you can still modify the layout using components. You’ve guessed it – click the ‘Components’ tab on the right hand side and the component library will appear. Then click the type of component block you want and drag it across into your layout. The structure will appear – the blue line shows you exactly where it will go. If you don’t like it, you can remove or move it until it’s right. Add and remove components as much as you like to build your layout.
I wish I had more to say but it’s really that easy!
With your components in place you’ll see that you have options to add either text or image content – but that’s another story for another blog.
Next time I’ll show you ‘themes’ – a really simple way to add professional and consist style to your layouts. See you soon.
Meanwhile – want to learn more? Join our webinar – its on Friday 03 July.