The Rundown Report: Dyson, finger scanners and why size matters

3 minute read

It’s Friday, and it’s time to report on our top five news stories this week.

1. Dyson introduces robot vacuum cleaner in Japan

The British engineering company Dyson has created ‘The Dyson 360 Eye’ which has more powerful suction and will apparently be better at discovering dirt than current robot hoovers in the market, thanks to its new camera system. Provided it does what it says on the tin, this robot vacuum cleaner “could be the product to go mainstream”, said Will Findlater at Stuff magazine. Who knows, maybe in the future, the days of  ‘doing the hoovering’ will be long forgotten.

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2. Barclays introduces finger scanners

In an attempt to combat identity fraud, Barclays are rolling out finger scanning devices called Biometic Readers to verify the ‘unique vein patterns in customers’ fingers’ which should create more secure access for banks and customers. The readers will only be available to corporate banking clients initially from 2015. We’ll soon look back and laugh that we ever tried to memorise 4-digit numbers for 20 different cards.

3. Twitter to move to Facebook’s timeline style

According to statements made by Twitter’s financial chief Anthony Noto, Twitter could be looking to move away from its traditional chronological feed as this is less relevant to users. As important tweets can be missed or pushed to the bottom, they want to move towards a Facebook-styled newsfeed where content is in front of the person at the right time.

4. Abercrombie and Fitch to make branding invisible

American fashion retailer Abercrombie and Fitch have announced that they are taking drastic measures to hide their branding. The reason for this move is that they are trying to recover their rapidly declining sales. As Jim Prior points outs, their branding is of the essence and allows them to charge inflated prices. Take away their branding and all that will be left is ‘American high-school casual wear‘.

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5. Email size matters

The size of your email plays an important part in whether your message makes it to the inbox. Recent tests have revealed that deliverability issues begin to occur once an email file size is over 100KB. All the more reason to keep those newsletters concise! 

Seen any other news stories that caught your eye? Drop us a tweet and tell us all about it – we’d love to hear from you!