Digital trends for businesses in 2015

Wed, Feb 25, 2015 by


What 2015 digital trends should small businesses focus on? A very good question, and a great theme for this morning’s Connect 2 Innovation seminar. It’s always a pleasure to be invited to speak at Woking Borough Council’s Connect 2 Innovation…

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Genuinely excellent!

Wed, Feb 18, 2015 by


It’s always nice to hear positive feedback. That’s why I’m grateful to the attendees at last week’s email marketing Discovery Morning who took the time to send me their comments. Thank you. For those who may not know, Discovery Mornings…

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How do I love thee?

Fri, Feb 13, 2015 by


How do I love thee? Let me count the ways. I open and click your links… and more, I’m not a 5* subscriber, but I’m definitely a 4. Hmmm? OK so it’s not quite as romantic as Elizabeth Barrett Browning’s…

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The elevator pitch

Wed, Feb 11, 2015 by


Our friends in the USA call it an ‘elevator pitch’. It’s that two minute (if it’s a tall building) opportunity you get when someone turns to you and asks ‘so what do you do then?’ If you’ve ever tried to…

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A new WordPress plugin

Tue, Feb 10, 2015 by


We’ve just updated our WordPress plugin making it even more simple to add a subscription form to your WordPress powered site and capture the data directly into your account. If you’re familiar with data collection forms you’ll already…

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Really Successful Email Marketing

Mon, Feb 9, 2015 by


Want an easy way to remember how to get your email campaigns opened and clicked? Just remember RSEM, that is ‘Really Successful Email Marketing’ and you’ll be fine. R and S are all about getting your campaigns opened. R is…

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